Project: Illini Life "How To" brochure and "Pog"

Client: Illini Life Christian Fellowship

Introductions are never easy, and for new students on a college campus, the task of sorting through organizations and activities can be overwhelming. To cut through the clutter and provide a standout introduction to Illini Life, Blam! Bang! used an instruction manual theme to guide students through the group's core tenets and programs. This simple (yet clever) piece drew a lot of attention and interest for Illini Life.

Illini Life also wanted another piece to attract stand out, communicate clearly, and support their brand identity. So, Blam! Bang! created a piece (we call it a "pog") that stood apart in piles of flyers and postcards, with the unique shape of the Illini Life logo.